Who made your clothes and why is it importantShare on Facebook
Varusteleka wants to be on the side of the good guys in all our activities. Therefore when we heard about the Who Made My Clothes campaign that demands a fairer and safer clothing industry, we jumped right in.
These people made your clothes
During the week on April 20-26, we publish a new article every day about one of our partners who makes your clothes and accessories. Stay with us.
- Who Made Your Clothes, part 1/7, Agtuvi
- Who Made Your Clothes, part 2/7, M.A.S.I Company
- Who Made Your Clothes, Part 3/7, Zhenpu
- Who Made Your Clothes, Part 4/7, Laurin Metalli
- Who Made Your Clothes, Part 5/7, Jämä
- Who Made Your Clothes, part 6/7, Sukkamestarit
- Who Made Your Clothes, Part 7/7, Utenos
What is this thing anyway?
This global fashion movement got its start when the Rana Plaza building collapsed in Bangladesh in 2013. Working conditions were appalling and people were forced to go to work even though the sweat shop was clearly falling apart. This criminal fuckery caused the death of 1,138 clothes makers and injured 2,500 more.
This disaster got Orsola de Castro and Carry Somers from England thinking that the whole industry needs a major shake, rattle, and roll.Thus was born the Fashion Revolution, the organization behind this movement.
This campaign wants to unite everyone in the fashion industry to change the way clothes are sourced, produced, and consumed.
This all culminates in the Fashion Revolution Week on April 20-26, 2020. The goal is to encourage millions of people to demand systemic change.
Brands and retailers need to pay their factory workers enough and improve the working conditions. They also need to reduce their environmental impacts. In other words we need to value people and the environment more than profit or this whole thing will blow up pretty soon.
Why did Varusteleka join this revolution?
A business where huge brands pay factory workers almost nothing, plan their taxes to extinction, pollute this planet to death, and keep hoarding more and more for themselves is simply fucked up. And we want to show them that this doesn’t cut it anymore.
Join the Light Side. It is more fun here.
We want our activities to cause more good than bad. And we put a lot of effort in finding partners that share our values. We also keep monitoring that things stay as they should or we’lll find a new partner. This is part of our normal everyday business.
With this campaign, we wanted to show others how we do things and that you can do very well on the Light side, too. Maybe it will inspire others to join the good guys. During this Fashion Revolution Week, we publish a series of seven articles on our partners and say a little bit about our own production, too. We especially want to tell you about the fantastic gang that makes your clothes and accessories.
How can we all join this fight?
Nobody should be forced to work in shitty conditions. However, as long as brands put profit before people, this exploitation will continue. Here we need everybody’s help. The easiest way to force them to change is to buy from companies that work ethically and transparently. This campaign will reveal those quite well. The others will become smarter too when they have to.
You can start by contacting your favorite brands and asking them this question: #whomademyclothes.