Merino Wool

Wool is awesome, Merino Wool is awesomerer. Here you will find all of our merino wool clothing and accessories.

Washing and caring of Merino Wool

When used and cared for correctly, wool is a long-lasting material. It does have certain requirements to maintain its properties and long service life. Read the dedicated article about washing and caring of wool clothes. We also have a more broad article on washing textiles.

Responsible, sustainable, traceable

These are too often marketing words that aren't explored further. What do these words mean to us? It's really quite simple: we love animals, the environment, and other human beings. So let's not be bad, 'mmkay?

Sustainability means we make things to last a long time. We have our products made to standards that mean the price is a bit higher and fast trends don't even exist to us. Something we deem to be worth producing might stem from a very recent idea, or a tried and true classic. Sustainability also means we ensure the production of raw materials and the processes of manufacturing are developed to reduce waste and other harmful things.

Being able to trace the value chain of the product means we actually know it's sustainable and ethical. This doesn't apply to all of our Merino Wool products at this point but some of them have a Nativa certification. Each pair of socks - at this point - has a QR-sticker on the packaging to allow you to take a look at the history of that particular item yourself. Probably not down to the name of the sheep, but you get the idea.

Part of this package are also the humans who work upstream. History (and unfortunately also the modern days) offer plenty of examples how to exploit and suppress people in a miserable fashion. So we don't take part in that. There's little we can do to actively stop wrongdoings, but what we are doing is setting a better example and compete on the markets to displace the bastards.

A short overview on mulesing

Mulesing is a controversial topic and it does have pros as well as cons. Some say it's the lesser evil and compared to flystrike this would be a correct statement. However, we believe alternatives to mulesing are the way to go to protect the sheep from flystrike while also avoiding surgery on the animals.

So to put a long story short and out of the way: all Merino Wool in products sold by Varusteleka is mulesing-free.